When you register your business with the government, be sure you’re covering registration on all the levels required for your business’ location. Your business won’t be a legal entity without checking these boxes, so stay on top of it. Once the business plan is in place, you get to move on to the even less romantic part — the paperwork and legal activities. Below are sample business plans that was created using the business plan template. From there, you’ll write down your plan to market and sell your product or service.
Before you begin your business plan, download this business plan template. It provides an outline for you to follow and simplifies the process. Finally, consider closing out your business plan with an appendix. The appendix is optional, but it’s a helpful place to include your resume and the resume of your co-founder, as well as any permits, leases, and other legal information you want to include. Your start-up cost refers to the resources you’ll need to get your business started — and an estimate of how much each of those resources will cost. List out these needs and how much they’ll cost, and be honest and conservative in your estimates. The company’s print advertising program includes advertisements in The Yellow Pages, Miami Express News, The Skate Zone Mailing, school flyers, and inline hockey trade magazines.
The Skate Zone will represent its services at championship tournaments that are held annually across the United States. The Skate Zone plans to be the first amateur inline hockey facility in Miami, Florida.
Creating very specific buyer personas can dramatically improve your business results. Read this step-by-step guide on how to create buyer personas, which includes buyer persona templates you can customize yourself. Once you’ve picked a buyer persona or two, print them out, tack them onto your wall, and think about their interests and needs before making every business decision. Business owners are obligated to pay specific federal taxes, and the amount of those taxes is determined by are business entity that you establish.
To dive deeper into these topics, read our beginner’s guide to small business marketing here. In addition to researching your target customer, when you’re first starting a business, you’ll need to build the foundation for a strong brand identity. Your brand identity is about your values, how you communicate concepts, and which emotions you want your customers to feel when they interact with your business. Having a consistent brand identity to promote your business will make you look more professional and help you attract new customers.
All businesses except for partnerships need to file an annual income tax return. If your business sells tangible property to the public either as a wholesaler or retailer, then in most states, you need to apply for a seller’s permit. “Tangible property” simply means physical items, like clothing, vehicles, toys, construction materials, and so on. In some states, a seller’s permit is required for service-oriented business, too, such as accountants, lawyers, and therapists. Furthermore, businesses are regulated on the federal, the state, and sometimes even local level. It’s important to check what’s required on all three of those levels.
You’ll also identify your growth plan and set targets and measures for your marketing and sales activities. The next step is to describe your line of products and services in detail, including the pricing model, and the advantage you have over competitors. In the next section of the business plan template, you’ll identify your target audience or buyer personas. Through research, surveys, and interviews, you’ll understand who wants your product, why their interested, and what problem your offering solves for them.